#408 Brett & Harry: Building Noble Origins from the Ground Up
In this milestone episode, Brett and Harry sit down for a raw, behind-the-scenes conversation on building Noble Origins—two years after its founding. With weddings on the horizon and major growth underway, they reflect on the personal transformation, lessons learned, and pivotal moments that have shaped their journey. From early doubts to hard-won clarity, this is the most transparent look yet into what it really takes to build a brand from scratch with your best friend by your side.
Whether you're a founder, a future entrepreneur, or a loyal customer, this episode is a powerful time capsule on friendship, faith, risk-taking, and the messy beauty of going all in.
What we cover:
- Going from roommates to business partners
- The early vision for Noble and how it’s evolved
- The power of organic growth and customer-led momentum
- Faith, brotherhood, and building something that matters
- Operational breakthroughs and building the right team
Timestamps:
(00:00) – Life updates and big transitions
(01:20) – Reflecting on the past three years
(03:45) – How Noble started
(06:10) – Simplicity in nutrition
(10:55) – Building a bridge product
(14:30) – Entering a crowded market
(16:45) – Bringing on the right operator
(22:10) – Lessons from doing it all
(29:15) – When it felt real
(47:55) – How to support Noble
*** LINKS***
Check out our supplement company - Noble Origins- 100% grass-fed beef protein with added collagen, colostrum and organs
- Use code MAFIA25 for 25% OFF your order
Check out our Newsletter - Food for Thought - to dramatically improve your health this year!
Join The Meat Mafia community Telegram group for daily conversations to keep up with what’s happening between episodes of the show.
Connect with Brett:
Instagram
Connect with Harry:
Instagram
X
Connect with Meat Mafia:
Instagram - Meat Mafia
X - Meat Mafia
YouTube - Meat Mafia
Connect with Noble Protein:
Website - Noble Protein
X - Noble Protein
Instagram - Noble Protein
AFFILIATES
What we cover:
- Going from roommates to business partners
- The early vision for Noble and how it’s evolved
- The power of organic growth and customer-led momentum
- Faith, brotherhood, and building something that matters
- Operational breakthroughs and building the right team
Timestamps:
(00:00) – Life updates and big transitions
(01:20) – Reflecting on the past three years
(03:45) – How Noble started
(06:10) – Simplicity in nutrition
(10:55) – Building a bridge product
(14:30) – Entering a crowded market
(16:45) – Bringing on the right operator
(22:10) – Lessons from doing it all
(29:15) – When it felt real
(47:55) – How to support Noble
*** LINKS***
Check out our supplement company - Noble Origins- 100% grass-fed beef protein with added collagen, colostrum and organs
- Use code MAFIA25 for 25% OFF your order
Check out our Newsletter - Food for Thought - to dramatically improve your health this year!
Join The Meat Mafia community Telegram group for daily conversations to keep up with what’s happening between episodes of the show.
Connect with Brett:
Connect with Harry:
X
Connect with Meat Mafia:
Instagram - Meat Mafia
X - Meat Mafia
YouTube - Meat Mafia
Connect with Noble Protein:
Website - Noble Protein
X - Noble Protein
Instagram - Noble Protein
AFFILIATES
- LMNT - Electrolyte salts to supplement minerals on low-carb diet
- The Carnivore Bar - Use Code 'MEATMAFIA' for 10% OFF - Delicious & convenient Pemmican Bar
- Perennial Pastures - Use CODE 'MEATMAFIA' 10% OFF - Regeneratively raised, grass-fed & grass-finished beef from California & Montana
- Farrow Skincare - Use CODE 'MEATMAFIA' at checkout for 20% OFF
- Heart & Soil - CODE ‘MEATMAFIA’ for 10% OFF - enhanced nutrition to replace daily vitamins!
- Carnivore Snax - Use CODE 'MEATMAFIA' Crispy, airy meat chips that melt in your mouth. Regeneratively raised in the USA.
- Pluck Seasoning - 15% OFF - Nutrient-dense seasoning with INSANE flavor! Use CODE: MEATMAFIA
- We Feed Raw 25% OFF your first order - ancestrally consistent food for your dog! Use CODE 'MEATMAFIA'
- Fond Bone Broth - 15% OFF - REAL bone broth with HIGH-QUALITY ingredients! It’s a daily product for us! Use CODE: MAFIA
- Maui Nui- 15% OFF. Use CODE: MEATMAFIA
Creators and Guests
Host
Brett Ender 🥩⚡️
The food system is corrupt and trying to poison us... I will teach you how to fight back. Co-Host of @meatmafiamedia 🥩
